Not at the table? Even better!

Very few leaders give a f*ck about design. 

After all it’s an execution arm — the “make it look great” part after the “real” thinking’s done.

But you know what? Good.

Because, while the business-savvy product folks are busy selling roadmaps and seeking alignment…

We get to build the thing that actually creates attachment!

In a world where busyness has become a proxy for productivity, 

the stillness of being left alone is a designer’s biggest competitive edge!
We’re the weird ones who still get to go deep — 

Explore, sketch, obsess, refine — 

until something is truly good and moves people!

So don’t cry about not being “at the table.”

You’re in the lab.

And that’s where the future gets built.

—

Inspired by Richard Feynman,

the “Actively Irresponsible” scientist who refused meetings so he could keep doing the real work.